Effective Date: 8/1/26
Website: www.pilatesonthemat.com
Pilates on the Mat (“Pilates on the Mat,” “we,” “our,” or “us”) respects your privacy and is
committed to protecting your personal information while maintaining the integrity of our
brand, community, and proprietary class experience.
This Privacy Policy describes how we collect, use, disclose, and protect your information when
you visit our website, create an account, book classes, purchase products or memberships,
participate in our services, or otherwise interact with us.
By using our website, services, or facilities, you agree to this Privacy Policy.
Information We Collect
We may collect the following categories of information:
Personal Information
- Name
- Email address
- Phone number
- Billing and payment information
- Mailing address
- Emergency contact information
- Account login credentials
- Purchase and attendance history
Health & Participation Information
- Injury disclosures
- Pregnancy disclosures
- Physical limitations voluntarily provided
- Waivers and health acknowledgments
Technical Information
- IP address
- Browser type
- Device information
- Website usage analytics
- Cookies and tracking technologies
How We Use Your Information
We may use your information to:
- Process bookings, memberships, purchases, and payments
- Communicate about classes, schedule changes, promotions, and studio updates
- Improve our services, website, programming, and customer experience
- Maintain studio safety and participant records
- Comply with legal obligations
- Protect our intellectual property and business operations
Photography, Videography & Media Use
Pilates on the Mat reserves the right to photograph, film, or record within our studios, events,
trainings, and related spaces for legitimate business purposes including but not limited to:
- Marketing
- Social media
- Website content
- Promotional campaigns
- Educational materials
- Brand storytelling
By entering our facilities or participating in our services, you acknowledge and consent that
your image, likeness, voice, or participation may be captured and used by Pilates on the Mat
without compensation or additional approval, unless otherwise prohibited by law.
We will make reasonable efforts to represent our community respectfully and professionally.
If you have a specific privacy concern regarding media usage, you may contact us in writing at
info@pilatesonthemat.com.
Client Recording Restrictions & Intellectual Property Protection
To protect client privacy, instructor rights, and proprietary programming:
Students, guests, and participants may NOT:
- Film classes
- Record video or audio during classes
- Photograph instructors or other participants without permission
- Recreate, reproduce, distribute, teach, or commercially use Pilates on the Mat class structures, programming formats, sequencing, training systems, branding, oreducational materials without written authorization
Our class design, structure, programming systems, educational content, and branded methodologies are proprietary intellectual property.
Unauthorized recording, reproduction, or commercial replication may result in:
- Removal from class or facility
- Membership termination
- Legal action where applicable
Sharing of Information
We do not sell your personal information.
We may share information with trusted third parties only as necessary for business operations,
including:
- Booking software providers
- Payment processors
- Email or SMS communication platforms
- Legal or regulatory authorities when required
- Insurance or safety-related needs
Third-party providers are expected to maintain appropriate privacy and security standards.
Data Security
We use commercially reasonable administrative, technical, and physical safeguards to protect
your personal information. However, no system can guarantee absolute security.
Cookies & Website Tracking
Our website may use cookies and analytics tools to improve functionality, understand user
behavior, and enhance marketing effectiveness.
You may adjust browser settings to limit cookies, though some features may be affected.
Data Retention
We retain personal information as long as reasonably necessary for business, legal, operational,
or safety purposes.
Your Rights
Subject to applicable law, you may request to:
- Access your personal information
- Correct inaccurate information
- Update account preferences
- Opt out of marketing communications
Certain legal or operational obligations may limit deletion.
Policy Updates
We reserve the right to update this Privacy Policy at any time. Updates will be posted on our
website with revised effective dates.
Continued use of our services constitutes acceptance of any revisions.
Contact Information
Pilates on the Mat
269 19th Ct S, Arlington, VA 22202
info@pilatesonthemat.com
Governing Law
This Privacy Policy shall be governed by the laws of the Commonwealth of Virginia.
By using our website, entering our facilities, or participating in our services, you acknowledge
that you have read, understood, and agreed to this Privacy Policy.